Senior Account Director - Johannesburg
- By ZA Job Bank
- Published 07/28/2010
- Accounts and Finance , Johannesburg
PURPOSE
To direct and lead individual brand relationships and the account team to meet client
and agency objectives. Maximise the account to identify additional revenue
opportunities for the agency.
KEY RESPONSIBILITIES
• Owns, leads and directs individual brand relationships
• Understands the clients' business to deliver appropriate solutions and to identify
additional revenue opportunities
• Represents and embodies the agency philosophy of "uncommon common sense" to
the client
• Builds and maintains effective client relationships to meet account objectives
• Lead and manage a pitch team to success
• Lead brand/advertising projects from brief to completion
COMMERCIAL AWARENESS
• Responsible for implementing the agency's financial best practice across individual
brands
• Reviews account profitability and p&l on a monthly basis to ensure efficiency of
spend
• Oversees that everything done by the client team is legal and paid for
STRATEGIC INPUT
• Leads and shapes the creative process with an clear view of brand strategy
• Demonstrates a good working knowledge of research methodologies for the account
CREATIVITY
• Create the environment to enable the agency to deliver world-class creative
solutions on individual brands (as measured by hard and soft criteria)
• Develop and maintain effective relationships with the creative teams and the
creative director
• Defends agency creative work with the client
Team management
• Manages motivates and develops the team
• Sets goals and provides feedback to develop the team and to improve the quality
of output
• Builds collaborative relationships across the agency
Core requirements
SKILLS
• Leadership skills to lead and develop those in the team and to direct and lead the
account
• Great inter-personal skills
• Great creative judgement
• Excellent negotiation skills
• Excellent writing skills
• Strong presentation skills
• Ability to manage conflict
• Able to lead and shape meetings with clients
• Able to lead and shape strategic development process
• Able to lead and shape creative development process
• Ability to build strong relationships with all departments and to leverage that
relationship when necessary
KNOWLEDGE
• Strong business acumen
• Awareness and ability to implement the agency's financial systems
• Understanding of the fundamentals of brand strategy
• Working knowledge of research methodologies
• Strong knowledge of all communications channels and how they can aid marketing strategy
EXPERIENCE
• Experience of running a pitch team
• Track record of working with marketing professionals at a senior level
• Experience of managing teams
EXPERIENCE
METRICS - ACTIONS AND ACTIVITIES
Action: Effective management of budgets
Activities: Zero un-approved write-offs
Projects delivered on time on budgets
OBSERVABLES
• Confident and focused
• Respected by all
• Strong communicator
• Regarded as a leader
• Add value at every opportunity
• Utterly reliable and enthusiastic
• Open, direct and honest at all times
• Flexible and able to cope with constantly changing priorities
• High level of personal integrity
• Tenacity
• Driven by effectiveness
• Regarded a cultural ambassador internally and externally
• Ambitious
• Energetic
• Passionate about the department, the role, the client and the agency
Requirements
• Be able to use
o Powerpoint
o Excel
o Word
o Navision
o Internet
o Outlook
If you have not received a response within two weeks of submitting your CV, then your application has been unsuccessful
Details
Province: Gauteng
City: Johannesburg - Bryanston
Education level: Honours
Job level: Senior
Own transport required: Yes
Travel requirement: Occasional
Type: Contract
Reference #Account Di
Contact details
Kathleen Fisher
Grey South Africa
kathleen.fisher@grey.co.za
